Vodafone Idea (Vi) is on a branding blitzkrieg, likely earmarking around Rs 800 crore for this fiscal year, as it pulls out all stops to first arrest the rapid erosion in its subscriber base and then starts adding users which will hold the key to its return to stability.
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Wednesday, September 16, 2020
Vodafone Idea likely to go on a Rs 800 cr branding offensive this fiscal
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