“Close to 50% traffic is getting dropped because of content scrubbing. Officials from India’s top banks including HDFC and SBI are extremely furious and dialing TRAI (telecom regulatory authority of India) to address the mess at the earliest,” said a top executive at a leading telemarketing firm.
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Telemarketers, telcos spar over chaos as 2nd phase of SMS regulation kicks in
Telemarketers, telcos spar over chaos as 2nd phase of SMS regulation kicks in
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