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Sunday, November 28, 2021

US adults now stream more on OTTs than watch traditional TV: Report

Time spent on streaming TV is soaring, and media budgets are following suit as companies report an average 25.1 per cent of broadcast and cable advertising budgets going to streaming TV.

from Latest Telecom News | Latest Telecom Industry News, Information and Update: ET Telecom : ETTelecom.com https://ift.tt/32AoD05

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