Anand said ZEE5 Global's primary target audience is the 40 million strong South Asian diasporas that are spread out globally. Its key markets include the US, UK/Europe, and Middle East, besides Australia and Singapore. ZEE5 Global, which claims to have become the top South Asian OTT player in the US, hit the 1 million active user base mark in the market in October. As part of its next phase of growth, the platform has launched the Add-ons aggregation service in the US.
from Latest Telecom News | Latest Telecom Industry News, Information and Update: ET Telecom : ETTelecom.com https://ift.tt/CXld2wa
Tuesday, November 28, 2023
ZEE5 Global's subscription revenue up 35%, says executive
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